THE NEW INFORMATION INDUSTRY

THE NEW INFORMATION INDUSTRY

Today, information industry is becoming more significant in the role of individual, organization, business and the society at large. Historically, the industry has been organized on the basis of information; companies within the industry tended to focus on business opportunities related to a single form of information, such as voice, text, image, audio/video, or data. Information industries with the use of technological equipment have occasioned a major paradigm shift in the information industry as well as the communication and technological development.
The future prospect of the information industry
 Creation and collection of diverse types of information content
 Manufactured of a wide variety of information appliances
 Organizer and transporter of information.
The vision of the information industry is the creation of a national eventually global electronic communications network that connects people and organizations to everyone else.
The technologies that will help to advance information environment are hardware, software, fiber optics, and microprocessor using the computer, telecommunication and other digital equipment.

INEFFICIENT INFORMATION INDUSTRY.
Base on the proliferations of technologies such as internet for searching, accessing, processing and transmitting information industries or business are becoming increasingly crucial to our commercial and social lives, thereby making information market place insufficient and inefficient. There are significant wastes of economic and ecological resources, inadequate matching of information content with the needs of the recipients, service time and place constraints on information access and availability insufficient information distribution and cumbersome and expensive physical infrastructures for information distribution.

TRADITIONAL DEFINITION OF INFORMATION VERSUS BROADER DEFINATION OF INFORMATON
Traditionally, information industry has been viewed as consisting of three elements such as: computing, office technology and telecommunication. However, putting it in a broader way entails five basic form; such as voice, text, image, audio/video and data. The broader definition is more encompassing and more proactive in the delivery of information in a sophisticated and digital way.
INFORMATION FUNCTION
Information is the life wire of every industry. Every organization relies on information for timely and effective decision making. Information conation the following: creation (ideation of message) display, storage, processing and transporting the message ideated.
Digitization involves the process of making non-digitally created materials available in digital format with digitalization, all the media become translatable into each other computer bits migrate merrily and they escape from their traditional means of transmission.

BREAKTHROUGHS IS COMMUNICATION TECHNOLOGY
Communication is of paramount importance in the improvement of new information industry. When similar improvements are created in the price/performance ration of bandwidth, paralled shifts in the communications industry are inevitable. Through improvements in technology, computer speeds will raise about a hundred fold, while bandwidth increases a thousand folds or more.

THE SOCIOLOGY OF CONVERGENCE
The sociological implications of an interactive broadband communications infrastructure are not yet fully understood but will undoubtedly be profound. This interactive broadband technology will cause the most dramatic shift in behavioural patterns since the introduction of the automobile, it will affect how people shop, socialize, are entertained, conduct business and handle finances. It is obvious that sociological implication will ultimately drive the industry.
The new information industry there is a paradigm shift in every fabric with the new information industry in the information technology. With information technology moving toward electronics and digitization, the structural transformation of the information industry has become inevitable. The new information industry now harness essentially by the same technologies are rapidly becoming multimedia thereby bringing transformation. The transformation results in three major industries. They include digitized content, multimedia devices and convergent networks.
The impact of the information industry will be pervasive throughout other industries, given the extent to which electronic technologies can fuse with other technologies.



ADAPTING TO THE NEW PARADIGM
Owning to the resent technology, the new information industry is relatively digitalized for entertainment, consumer electronics, personal computer and communications industries. However, a consolidation will continue between the entertainment industries on a global basis. The agitations among users of information are “where today’s computing industry will be and what will it take to succeed” virtually, computing will be diffused with distributed memory and processing. Thus, the computer industry as we know it today will no longer exist. Rather than down streaming into products, the computer industry will go further upstream to focus on creating superior raw materials. To succeed, there is a great need for anticipatory management. This will help managers align their companies with the direction in which the industry is heading and when possible, in front of the trend. A clear vision plan and strategic game of the future is required and understanding. More emphasis on global orientation, managing geopolitical dynamics, flexibility, speed and productivity, alliances and partnering, quality obsession, mass customization, breakthrough innovation, access to capital, investment in human capital and end-user focus will help to achieve success. Adopting all orientations require that companies make specific types of investment.
In conclusion, the new information industry is of paramount importance in this contemporary trend. There is societal benefits as well as new products and services and have new jobs. Also, there will be convergence of information industries. This is because the technological and business imperative are compelling. The agitation is who will build it, when it will happen or what applications will prove the most popular.

CRITICS
First, a work like this has to be appreciated within this context. Information is seen as the life wire of this contemporary trend. The new information industry is basically the bedrock to every fabric of the society. This work has it functionally role in building information industry in any part of the country.
The research taken form various aspect for a successful new information industry added a remarkable entrance to the work.

The new information industry in criticizing this paper, there are two things to be considered. Thus the content or the message of the page and the form or packaging of the paper.
The paper critically explains the relevance of the new information industry in the digital age. Regards to the digital age as well as competitive business environment, information is of paramount significance to business environment. The writer tends to explain the basic need of the information in the information industry.
The future prospects of the industry such as the creation and collection of diverse types of information, manufactural of a wide variety of information appliances and the organization and transportation of information.
Also, the writer spelt out the vision, mission of the new information. He itemized the technologies that will help to advance software, fiber optics and micro process.

THE DEFICIENCY
Though the paper critically analysis the significant role of the new information industry, it fails to address the issue; the major appliance that will sustain the new industry for effective use. The erratic power supply in the country is of course a nightmare to the establishment of new information industries.
Also, information professionals that will help to harness the equipment or digital facilities were not mentioned.
New information industry in a bid to be substantial, effective and pivactive in the service of information delivery must need the services of information professionals. This however, includes: librarians, computer analysts, journalist or communicator, or technologist etc